Now that the weather is getting colder, our skin is also getting drier. Your face is constantly exposed to dirt & grime on a daily basis so it is very important to take proper care of it. Masking helps exfoliate dead skin cells & unclog pores. It also helps make up application go & stay on so much better! As I have mentioned before, I keep a really STRICT regimen when it comes to skincare. I do weekly face mask applications to keep my skin hydrated & free of impurities. I just love how soft & supple it leaves my skin feeling after each use!